Web Style Guide third edition

by Patrick J. Lynch
and Sarah Horton

About Us

Photo of Patrick J. Lynch

Patrick J. Lynch
artist, designer, writer, and photographer

Patrick J. Lynch is the Director of Special Technology Projects at Yale University's Information Technology Services. In his 37 years with Yale University he has been a medical illustrator, biomedical and scientific photographer, audiovisual producer, and for the past 30 years a director of media and communications service units, and a designer of interactive multimedia teaching, training, and informational software and web sites.

Pat has won over 30 national and international awards for his medical illustration, publications, and software design, including the 2005 Pirelli Internetional Awards for Best Overall multimedia teaching site, and best site from higher education, the 1992 Best-in-Show Award from the Health Sciences Communications Association and a Gold Medal, Silver Medal and Award of Excellence in the international INVISION Multimedia Awards.

In addition to the three Web Style Guide editions, Pat has written and illustrated two other books with co-author Noble S. Proctor. In 2005 Yale University Press published their Field Guide to North Atlantic Wildlife. He and Proctor also collaborated on the Manual of Ornithology, a textbook and lab manual that is widely used in college ornithology courses. Pat has authored over 100 professional papers, magazine articles, and book chapters. He is a consultant and invited speaker on web design and web communications issues to many universities, government agencies, corporations, and non-profits groups, and regularly does talks, workshops, and professional papers on communications management, biocommunications, academic computing, medical illustration, biomedical visualization, and Web strategy and production management.

Pat’s Sites

Photo of Sarah Horton

Sarah Horton
writer, advocate, and practitioner of universal usability and user-centered design

Sarah is currently hard at work on a new book, Universal Design for Web Accessibility, with co-author Whitney Quesenbery. The book is due to be published by Rosenfeld Media in the spring of 2012. She is also doing freelance design and consulting work.

Previously, Sarah was Director of Web Strategy, Design, and Infrastructure at Dartmouth College. In this capacity, she provided overall strategic direction for the College’s web presence and led the Web Services team, providing design, development, and hosting services for the College.

In addition to Web Style Guide, Sarah authored Web Teaching Guide, which won the American Association of Publishers award for the Best Book in Computer Science in 2000. Her third book, Access by Design: A Guide to Universal Usability for Web Designers, was published in July 2005 by Peachpit Press. You can read Access by Design online at Sarah’s Universal Usability website.

Sarah has written articles about web accessibility and usability in various publications, including the New York Times, Boxes and Arrows, Digital Web Magazine, and Peachpit’s Web Design Reference Guide. She is a frequent speaker on universal usability at conferences and workshops, including the International Cross-Disciplinary Workshop on Web Accessibility (W4A), WebVisions, World Usability Day, Academic Impressions, and the Human-Computer Interaction Laboratory Annual Symposium.

Sarah’s Sites


Pat and Sarah are available for conference keynotes and sessions, workshops and training, design reviews, design services, and strategic planning. Please contact Pat (patrick.lynch@yale.edu) or Sarah (sarah.horton@gmail.com) if you are interested in learning more about our services.